Effectively Targeting Subscription Campaigns on Facebook
One revenue stream that has proven to be resilient for publishers, is paid subscriptions. The model is scalable, provides independence
One revenue stream that has proven to be resilient for publishers, is paid subscriptions. The model is scalable, provides independence
There’s a lot of uncertainty out there, but there’s one thing that we know for a fact: Traffic to publisher
Casually browsing headlines over the last few weeks, it seemed to me that affiliate programs had gotten a lot of
Some real talk: I feel like every single article I’ve read recently around ad revenue for publishers has been doom
OK, let’s just be blunt here: The world has been turned upside-down. It seems everyone is just trying to swim
Paywalls are the digital version of the traditional newspaper subscription. Like most things digital, it introduces a new level of
How Do Publishers Step Up During Times of Crisis? “Journalism’s most critical role in a crisis is to provide information
We know that one of the more time-consuming aspects of running Facebook campaigns is making the creatives. You have to
What are Facebook Audiences and Why Do We Use Them? Facebook and the host of platforms under its umbrella have