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How The Boston Globe Finds and Retains High-Value Subscribers with Facebook
UNDERSTANDING YOUR CONTENT
FINDING AUDIENCES
DISTRIBUTING YOUR CONTENT
MEASURING PERFORMANCE
Keywee uses natural-language processing to scan your content and understand what it is about.
Keywee employs its vast database of historical performance to target audiences that have been shown to act on content like yours.
Keywee automatically generates numerous variations of paid posts, with optimized bids for each selected audience.
Keywee provides insight into how your paid posts are performing with your targeted audiences, across platforms.
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"Keywee has been one of the best ways we've found to find loyal subscribers."
Mat Yurow
Audience Development
"Working with Keywee is really exciting because it allows us to expand our reach to target more of the right audiences."
Brooklyn Presta
Audience Development
The Boston Globe bolstered reader loyalty, reduced churn rate, and achieved a cost-per subscription sign-up that was 40% lower than their target goal. Learn how you can do the same.
