The Building Blocks of Audience Development
How do you define Audience Development? A lot of the discussion about what audience development is and where it fits
The Keywee Blog
A/B Testing: The ABCs of Paid Social Media
The reason social media is such a strong marketing tool, apart from the massive reach it offers, is the versatility
Branded Content: What Marketers Need to Know
Although the publishing industry’s digital transformation introduced a host of benefits to readers and media organizations alike, there’s no denying
5 Branded Content Collabs from ’19 and What They Teach Us
As publishers look to diversify their revenue streams, branded content has become more of a mainstay. Helping brands increase their
The Keywee Facebook CPC Tracker: December 2019 Update
We launched The Keywee Facebook CPC Tracker to help storytellers understand how changes to the Facebook platform affect their daily
Facebook Policy 101 for Paid Content Distribution
At Keywee, we’ve seen firsthand how tricky it can be for marketers to navigate Facebook content policy. With extensive guidelines
The Keywee Facebook CPC Tracker: November 2019 Update
We launched The Keywee Facebook CPC Tracker to help content creators understand how changes to the Facebook platform affect their
The Keywee Facebook CPC Tracker: October Update
We launched The Keywee Facebook CPC Tracker to help content creators understand how changes to the Facebook platform affect their
Your Q4 Content Distribution Checklist
With the end of the year fast-approaching, now can be an uneasy time for publishers whose content distribution efforts are