We recently had a chance to talk to Liron Saar, CSM (Customer Success Manager) Team Leader here at Keywee. We chatted about her career journey at Keywee from a recent grad to a team leader, what she learned along the
We recently sat down to chat with Ido Ram, Director of Account Management here at Keywee. We talked about his role at Keywee, career advice to new graduates, and his take on account management roles in startups. The interview is
This year’s ongoing Facebook changes have led to countless questions about Facebook CPCs and the state of paid content distribution. To help publishers stay afloat of the most important trends, we launched The Keywee Facebook CPC Tracker, a monthly update
If you frequent the Keywee blog, you know that today, most publishers are running paid content distribution campaigns through Facebook. But in order to make that profitable, publishers need to earn revenue from that traffic. While publishers are increasingly diversifying
Recently, we’ve seen a resurgence of newsletters; individual publishers have launched dozens of newsletters that get sent to millions of subscribers. There are even companies whose core product is a daily newsletter (think: theSkimm). Newsletters are a little-celebrated but hugely
As publishers look to new revenue sources, the world of branded content has seen a renaissance. According to a recent Digiday survey, 88% of publishers are driving at least some revenue from branded content, making it the second most popular
Earlier today we hosted 20 senior digital publishing leaders at our NYC office for a summery breakfast. It was a treat having Keywee customers and friends from New York Magazine, The Atlantic, PureWow, MarketWatch, Business Insider, and other leading NYC
At the beginning of the year, amid many questions about Facebook changes and the state of content distribution, we launched The Keywee Facebook CPC Tracker, a monthly update on Facebook CPCs based on analysis of data from over 500 publishers,
The branded content world is growing, and fast. According to Digiday, 88% of publishers are producing branded content today, and eMarketer pegs the value of the industry at $20 Billion by 2020. So it’s no surprise that top publishers are
